Ray Reddy | Co-Founder & CEO, Ritual | Strategies for product development, go-to-market, and acquisition in the era of digital transformation
Download MP3“Our perspective was, if you're solving an important problem and delivering convenience then how beautiful the pixels of the app are don't really matter.”
— Ray Reddy
Ray Reddy is a self-proclaimed technology optimist who has a strong belief in its purpose of improving lives. That’s why he started two companies aimed at solving problems that weren’t being solved. After his first company, PushLife was acquired by Google in 2011, Ray went on to found Ritual, a social ordering app that is shaping the future of local commerce.
This week on Behind the Brand, Ray and Jeff discuss the shift in the way consumers are interacting with local businesses, choosing to transact via digital channels instead of physical.
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Discover more about Ritual here.
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