Laura Manes | SVP Innovation, Cadillac Fairview | Navigating the future of retail—exploring the Metaverse and embracing innovation

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“We are spending time thinking about it right now: In what way would the virtual world create incremental value to people?"
— Laura Manes

Passionate about continually pushing the boundaries of what is possible, Laura Manes is reimagining the shopping experience and finding new ways to bring the best of physical and digital together to solve business challenges. In close collaboration with industry leaders and colleagues across Cadillac Fairview, Laura is the mastermind behind the development and implementation of new, innovative digital tools and services, including Cadillac Fairview’s e-gift card, the LiVE by Cf app, and Ravel by CF.

Established over 60 years ago in Toronto, Cadillac Fairview has grown to become a globally focused owner, operator, investor, and developer of best-in-class real estate. Managing more than $35 billion in assets across the Americas and UK, Cadillac Fairview is bringing people together by creating and cultivating innovative spaces and experiences.

Here are some highlights from the episode:

  • The future of retail in the Metaverse – What does this look like? How will it impact the shopping experience?
  • The importance of thinking ahead and being at the forefront of innovation
  • What it takes for teams to pivot and successfully navigate tough times 
  • The path to becoming a well-rounded business leader
  • And maybe most importantly – Will Snoop Dogg have a house in the Metaverse?

Enjoy!


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Creators and Guests

Jeff Adamson
Host
Jeff Adamson
Co-Founder of Neo Financial & SkipTheDishes
person
Guest
Laura Manes
Senior Vice President of Innovation at Cadillac Fairview
Laura Manes | SVP Innovation, Cadillac Fairview | Navigating the future of retail—exploring the Metaverse and embracing innovation
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