Welcome to Behind the Brand® presented by Neo, hosted by Jeff Adamson, co-founder of Neo Financial and SkipTheDishes. On this podcast, we learn from leaders who are reimagining, innovating, and transforming the financial and retail industries across Canada.
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Latest Episodes
Ashley Graf | Head of North America Marketing, Squarespace | The future of entrepreneurship—how tech is empowering individuals to succeed
“Entrepreneurism took off, but [also] really reframed how people thought about being an entrepreneur and having a side business or a side hustle.”— Ashley GrafWith an...
Jake Karls | Co-Founder & Chief Rainmaker, Mid-Day Squares | Unlocking success through transparency, vulnerability, and strength
“I realize that momentum is all based on direction. So you choose the way your direction and momentum will go.”— Jake KarlsWith his unique ability to create excitement...
Kathleen Polsinello | Managing Director & Partner, BCG | Preparing for the future with brand resilience, personalization, and cutting-edge strategies
“Digital transformation and climate and sustainability. These are the two biggest thrusts that are going to impact businesses all over the world and certainly in Canad...
P.J. Worsfold | Director of Ecommerce, JD Sports Canada | Personalizing the retail experience and building customer relationships
P.J. Worsfold, Director of Ecommerce at JD Sports, joins Jeff to talk about the importance of personalization and how it enables retailers to build better relationship...
Mike Gettis | Co-Founder & CEO, Kilne | Finding your path to action and creating successful consumer brands from scratch
“What I found in both is that you’ll be surprised who comes up with the next brilliant idea in the company. And letting that person [come] forward and allowing a littl...
